Privacy policy

The Fit Lab – Privacy Policy

This Privacy Policy describes how The Fit Lab (the “Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from the-fit-lab.store (the “Site”) or otherwise communicate with us (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we collect under this Privacy Policy.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree, please do not use or access the Services.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, for example to reflect changes to our practices or for operational, legal, or regulatory reasons. When we make changes, we will post the updated Privacy Policy on the Site, update the “Last updated” date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect (and have collected in the past 12 months) personal information about you from a variety of sources, as described below. The information we collect and how we use it can vary depending on how you interact with us.

In addition to the specific uses described in this Policy, we may use the information we collect to:

  • Communicate with you

  • Provide and improve the Services

  • Comply with legal obligations

  • Enforce our terms of service

  • Protect or defend the Services, our rights, and the rights of our users or others

What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and Services. When we use the term “personal information,” we mean information that identifies, relates to, describes, or can be associated with you.

Information We Collect Directly from You

Information that you submit directly to us through the Services may include:

  • Basic contact details – name, address, phone number, email

  • Order information – name, billing address, shipping address, payment confirmation, email address, phone number

  • Account information – username, password, security questions

  • Shopping information – items you view, place in your cart, or add to your wishlist

  • Customer support information – any information you include when you contact us through the Services

Some features of the Services may require you to provide certain information. You may choose not to provide this information, but doing so may limit or prevent your use of certain features.

Information We Collect through Cookies

We automatically collect certain information about your interaction with the Services (“Usage Data”). To do this, we may use cookies, pixels, and similar technologies (“Cookies”). Usage Data may include:

  • How you access and use the Site and your account

  • Device information

  • Browser information

  • Information about your network connection

  • IP address

  • Other information about your interaction with the Services

Information We Obtain from Third Parties

We may also obtain information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

  • Companies that support our Site and Services (for example, Shopify)

  • Payment processors, who collect payment information (such as bank account details, credit or debit card information, and billing address) to process payments, fulfill orders, and provide products or services you request

  • Partners that use online tracking technologies (such as pixels, web beacons, software development kits, and third-party libraries) when you visit our Site, open or click our emails, or interact with our Services or advertisements

Any information we obtain from third parties is treated in accordance with this Privacy Policy. We are not responsible for the accuracy of information provided by third parties, nor for their policies or practices. For more details, see Third Party Websites and Links below.

How We Use Your Personal Information

We use your personal information for purposes including:

  • Providing products and services
    We use your information to perform our contract with you, including processing payments, fulfilling orders, sending notifications related to your account, purchases, returns, and exchanges, creating and managing your account, arranging shipping, handling returns and exchanges, and enabling you to post reviews.

  • Marketing and advertising
    We may use your personal information to send marketing, advertising, and promotional communications by email, text message, or postal mail, and to show you advertisements for products or services. This may include using your information to better tailor our Services and advertising on our Site and other websites.

  • Security and fraud prevention
    We use your personal information to detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity. If you register an account, you are responsible for keeping your credentials safe. Do not share your username, password, or other access details. If you believe your account has been compromised, please contact us immediately.

  • Communicating with you
    We use your personal information to provide customer support and improve our Services, in our legitimate interests to be responsive, deliver effective services, and maintain our business relationship with you.

Cookies

We use Cookies on our Site. For information about the Cookies used by Shopify specifically, please see:
https://www.shopify.com/legal/cookies

We use Cookies to:

  • Power and improve our Site and Services (for example, remembering your actions and preferences)

  • Run analytics and better understand how users interact with the Services

  • Allow third-party service providers to help tailor services, products, and advertising on our Site and other websites

Most browsers accept Cookies by default, but you can set your browser to remove or reject Cookies. Please note:

  • Removing or blocking Cookies can negatively impact your user experience

  • Some features and functionality may not work correctly without Cookies

  • Blocking Cookies may not completely prevent information sharing with third parties such as advertising partners

How We Disclose Personal Information

We may share your personal information with third parties for legitimate purposes, consistent with this Privacy Policy, including:

  • Vendors and service providers who perform services on our behalf (such as IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping)

  • Business and marketing partners (including Shopify), who use your information according to their own privacy notices

  • Third parties, when you direct or consent to us sharing certain information (for example, shipping partners, social media widgets, or login integrations)

  • Our affiliates and entities within our corporate group, in our legitimate interests to operate a successful business

  • In connection with a business transaction (such as a merger, acquisition, or bankruptcy)

  • To comply with legal obligations (for example, responding to subpoenas or legal requests), enforce our terms of service, or protect the Services, our rights, and the rights of others

In the past 12 months, we have disclosed the following categories of personal information (and sensitive personal information, where applicable) for the purposes described above:

Categories of information:

  • Identifiers (such as contact details and certain order/account information)

  • Commercial information (such as order information, shopping information, and customer support information)

  • Internet or similar network activity (such as Usage Data)

Categories of recipients:

  • Vendors and service providers (such as internet service providers, payment processors, fulfillment partners, customer support providers, and data analytics providers)

  • Business and marketing partners

  • Affiliates

We do not use or disclose sensitive personal information for the purpose of inferring characteristics about you.

User Generated Content

The Services may allow you to post reviews or other user-generated content. Any content you submit in public areas of the Services will be public and accessible by anyone.

We cannot control who views or uses information you make public, and we cannot ensure that those who access it will respect your privacy or keep it secure. We are not responsible for the privacy or security of any information you make public, or for the accuracy, use, or misuse of information you disclose or receive from third parties.

Third Party Websites and Links

Our Site may contain links to websites or online platforms operated by third parties. If you follow these links, you should review their privacy and security policies and terms.

We do not guarantee and are not responsible for the privacy or security of such third-party sites, including the accuracy, completeness, or reliability of any information found there. Information you provide on public or semi-public venues (such as social media platforms) may be visible to other users and may be used by us or third parties as permitted by those platforms.

Our inclusion of such links does not imply endorsement of the content, owners, or operators of those platforms, except where explicitly indicated in the Services.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us using the details below to request deletion.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as defined under applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

We use reasonable safeguards to protect your personal information; however, no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.”

Information you send to us may not be secure in transit. Please avoid using unsecure channels to send sensitive or confidential information.

How long we retain your personal information depends on factors such as:

  • Whether we need it to maintain your account

  • Whether it is needed to provide the Services

  • Legal obligations to retain data

  • The need to resolve disputes or enforce contracts and policies

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information (subject to applicable law and certain limitations):

  • Right to Access / Know – Request access to the personal information we hold about you and details about how we use and share it

  • Right to Delete – Request that we delete personal information we maintain about you

  • Right to Correct – Request that we correct inaccurate personal information

  • Right to Portability – Request a copy of your personal information and, in some cases, ask us to transfer it to a third party

  • Restriction of Processing – Request that we stop or restrict certain processing of your personal information

  • Withdrawal of Consent – Where we rely on consent, withdraw that consent at any time

  • Appeal – If we deny your request, you may have the right to appeal our decision

Managing communication preferences:
We may send you promotional emails. You can opt out at any time using the unsubscribe link in those emails. Even if you opt out of promotional emails, we may still send non-promotional emails (for example, about your account or orders).

You may exercise any of these rights where indicated on our Site or by contacting us using the details below. We will not discriminate against you for exercising your rights.

We may need to verify your identity (for example, by requesting your email address or account information) before responding to your request. Where permitted by law, you may designate an authorized agent to act on your behalf; we may require proof of authorization and may ask you to verify your identity directly.

We will respond to your request within the timeframe required by applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the details below. Depending on where you live, you may also have the right to appeal our decision or lodge a complaint with your local data protection authority.

International Users

We may transfer, store, and process your personal information outside the country where you live, including in the United States. Your information may also be processed by staff and third-party service providers and partners in other countries.

If we transfer your personal information out of Europe, we will rely on recognized transfer mechanisms (such as the European Commission’s Standard Contractual Clauses or equivalent UK contracts), unless the destination country has been deemed to provide an adequate level of protection.

Contact

If you have any questions about this Privacy Policy, our privacy practices, or if you would like to exercise your rights, please contact us at:

Email: thefitlabsupport@gmail.com